22 exemples de CV de copywriter

Since the rise of ChatGPT and other AI writing services, there’s a ton of fear-mongering going around that AI is going to replace copywriters.

But years have passed since ChatGPT’s debut and great copywriters are still raking in the big dough. In fact, Google’s March 2026 algorithm update aims to take downlow-quality AI content by 40%.

Besides, as a copywriter, you don’t just write for search engines. Your words inform, persuade, and compel people to act. Just like your copy, every line and every bullet on your copywriter resume should pack a mean punch. Strong enough to convince the hiring team to give you a call.

If you’re getting lowball offers or just no replies at all, it might be time to toss out your old copywriter resume and go back to the drawing board for a full rewrite.

This guide will help you:

• To pick the best hard and soft copywriting skills that prove you’re the right fit for the job.
• Write jaw-dropping achievements on your work history to show everyone that you’re not just a fancy wordsmith, you can bring home the bacon too.
• To beef up your resume even if you have no formal copywriting experience yet.
• To include a comprehensive yet not-so-long portfolio on your copywriting resume.

Here’s a list of every major section a recruiter will expect to see on your copywriter resume:

Recruiters will only scan your resume for a few seconds, so it’s important that they instantly see these qualities on your resume quickly.

The first one is just blah, right? There’s no mention of results and no links to specific copywriting clips either. It doesn’t even mention the kind of blog posts and social media content they wrote.

Meanwhile, soft skills help copywriters do their job well but their applications aren’t just for copywriting. Collaboration, time management, and receptivity to feedback are sought-after soft skills for copywriters because they enable them to work well with clients, creatives, and account executives.

It’s no good to just randomly list all your copywriter's skills and hope for the best. Read multiple job ads for your target role and identify 3 to 5 common skills then list them on your resume.

How to list your certifications and education on your resume

Listing your college degree isn’t complicated. If you have more than 3 years of experience, write your degree and major, plus any relevant minor subjects along with the school’s name and your graduation year.

If you’re just starting, include extra details like academic achievements, extra-curricular activities, relevant coursework, and the GPA if it’s 3.5 or higher.

It’s worth listing your field of study even if you don’t have an English or marketing degree, especially if you’re after niche work that requires technical know-how. A bachelor’s in accounting or mathematics, for example, will give you credibility when applying for finance copywriting roles.

Here’s how to list your education:

Read these guides for more information on how to list cum laude and dean’s list on your resume.

While copywriters aren’t required to get certifications, some employers look for copywriters with specific certifications. For instance, a marketing agency that uses Hubspot for their clients would prefer a writer who knows how to use Hubspot’s CRM and email marketing tools. The same goes for clients that offer SEO. They will prefer writers who know how to use Google Analytics or Ahrefs.

Some employers prefer to get writers who have taken certain courses because they know the quality of teaching in said course. Here’s how to list certifications on your resume:

Below are the most recognized copywriting certifications right now:

How to write your copywriter resume summary or objective

Like a headline, a resume summary or objective is the first thing recruiters will see on your resume. First impressions are powerful, so make it count.

Experienced candidates use a resume summary to give an overview of their accomplishments, while inexperienced candidates use the resume objective to show how skills from their previous work are transferable and how they’ll benefit employers. Whether you go with a resume summary or objective, make it snappy—like a good hook that draws people in.

We probably don’t need to tell you how to write a good copywriter resume summary or objective, but here are a few pointers just in case:

• Less is more - Keep your statement within 3 to 5 sentences. The summary is there to entice people to read more, not to get you hired on the spot.
• Be specific - Pepper in software and hard skills mentioned in the job ad. Also, don’t forget to mention your niche and copywriting specialty.
• Results not fluff - Explain how your work made an impact and use action verbs. Remember, it’s not about the task, it’s how the task benefits the company.
• Add links - Link to the best samples in your portfolio

Here are two examples of a great and bland copywriter resume summary.

The first example is vague and doesn’t mention how well their copy performed. There are no mentions of quantifiable results. The mention of storytelling emails is great because it shows their preferred writing style, but nothing is compelling beyond that.